Why PD at Lendela?

We're growing our team to support our market-leading fintech product. Join a growing startup with presence in 3 countries, helping us to ensure that users love our product as we build new features. It's (primarily) a web-based product with an existing user base.

We are seeking an experienced Product Designer with a bias for action and a proactive problem-solver who will champion the user at every step of the development cycle.

• Work in a startup environment where your contributions can have an outsized impact on the company. We're a product focussed company with 2 C-suites being former product managers.

• The product is primarily a web based product, with the role focusing on the borrower user persona. This is not just making things look pretty but simplifying their user journey from loan application to making the right loan choice.

• You'll be responsible for the UX of the entire digital product and website, ensuring consistency with our brand message & guidelines. Through the experiences you craft, the user has to understand our brand proposition.

• Be part of an international company, serving the Singapore & Hong Kong market. Knowing how to design for Chinese-speaking markets is useful but not required.

• Join a mature product environment, with other product managers and technical leads. Supported by an experienced tech team and data analytics team.

• The role is based in Kuala Lumpur, Malaysia - where our tech, design, product, data teams are based.

Key Responsibilities. You're someone who...

... can handle end-to-end ownership. Take charge of the entire design process, from initial discovery and user research to wireframing, prototyping, and visual hand-off. And with enough experience to know when the details matter and when they don't.

... thinks in systems. You think in workflows and user journeys, not just screens. Contribute and maintain our growing Design Systems, ensuring consistency and scalability as we launch new features.

... is a great communicator. You'll be partnering closely with PMs and Engineers to ensure outcomes are successful - by articulating the "why" behind design decisions, not focussing on pixel-perfection.

... has strong user empathy as borrowers are navigating a complex user journey with technical terms. Although conversion rates are important we place emphasis on doing what's best for the user. This means understanding customer pain points through user interviews and distilling feedback into insights.

... has a get-things-done attitude. You'll be driving various initiatives at the same time at various stages of the product lifecycle. You have good instincts to make decisions based on incomplete information, rather than waiting.

... is able to be a design advocate. You'll be expected to set a standard, and be able to bring people into your vision. The amount of influence you will have will depend on the leadership qualities of the candidate.

... has all the basics that make up the day to day at a minimum.

• Tactical day-to-day: Designing screens in Figma, building components, and prototyping. Ensuring smooth developer hand-off and clean designs that can be translated to code via AI.

• Analytical: Working with data analytics, screen recordings, user interviews etc to make informed decisions or identify fiction. Map user journeys and workflows.

• Organised & detailed-oriented: Keep your Figma files, documentation, research etc organised. Maintain design systems so they are reusable.

Requirements for this role

• Min 5+ years work experience in a UX or similar role, preferably in a startup

• Must have a demonstrable record of delivering results, preferably in a startup. Showing you're comfortable with ambiguity and managing priorities

• Must have a degree of ownership, agency and bias for action

• Experience working in a tech/product company is preferred but not required

• Figma proficiency - designing with scalable, responsive layout and dev hand-offs in mind. Manage interactive prototyping

• Strong fundamentals in design and UX principles, with an eye for detail and good design taste

• Excellent English written and verbal communication is a must

• You must be based in Kuala Lumpur, Malaysia. Remote is NOT possible in this role

About Lendela

Founded in 2018, Lendela is a fast-growing fintech on a mission to simplify financing and enable greater financial access. Our platform matches borrowers with personalised loan options through a simple application, empowering borrowers with choice and transparency while offering an alternative to the cumbersome and opaque traditional lending landscape.

Since our inception, we have facilitated over 400,000 loan applications alongside more than 100 lending partners. In 2023, we successfully raised US$5 million in an oversubscribed Series A to scale our unique model across Asia Pacific. Our backers include Singlife co-founder Walter de Oude’s Chocolate Ventures as well as prominent Singapore-based VC firm Cocoon Capital. Lendela currently serves customers in Singapore, Hong Kong, and Australia. 

Why join us?

Your growth is our success: We believe that when you get to achieve your potential, consumers, investors, and the team all win. This is why we’re as invested in the company’s success as we are in yours, and joining us means that you’ll be working alongside people who genuinely want you to be the best you can be.

We’re in an industry with massive growth potential and huge challenges to solve: The global lending industry is vibrant, varied, and ripe for exponential growth — and we’re riding it hard. We have a significant advantage in APAC and are well-placed to solve the problems in the industry today. Joining us means that you’ll be at the forefront of this transformation.

We’re global and diverse: We operate across four exciting markets and are home to dozens of subject matter experts who honed their expertise in some of the world’s most recognisable companies. This means that you’ll get to work with diverse teams, expose yourself to game-changing ideas, and grapple with challenging problems every day.

We’re driven by what works: We’re guided by data in whatever we do, and we measure the results of every decision we make to ensure we’re constantly optimising for our business objectives. Joining us means you’ll get to embrace this data-driven way of working alongside true champions of it, aligning your growth with the outcomes you achieve.